Wednesday, November 3, 2010

YourNurseIsOn.com and Pecha Kucha - Interconnectivity as a Way of Life



YourNurseIsOn.com CEO Matthew Browning will be presenting "Interconnectivity" in New Haven, CT at Bentara Restaurant on Wednesday November 3rd at 6pm as part of the Pecha Kucha Event. Pecha Kucha means "chit chat" and is a presentation formatted with 20 slides presented for 20 seconds each slide. "Chit chat" is as is as ancient and traditional as "Interconnectivity" between humans; Pecha Kucha and YourNurseIsOn.com just give them a kiss of modernity with a disruptive twist. Please join us for an evening of wonderful presenters and novel ideas. YourNurseisOn.com is pleased to have been invited to participate in the wonderful event and looks forward to an incredible evening.

Learn more about YourNurseIsOn.com's patent-pending communications revolution here at 


Learn more about Pecha Kucha New Haven here- Pech Kucha New Haven, CT


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Tuesday, October 12, 2010

Health 2.0 Week, HealthCamp SFBay and Health 2.0 Conference 2010



San Francisco is celebrated world-wide for its historic architecture, multi-cultural heritage and glorious past. It has gracefully transitioned into the modern era, embracing human rights and equality, energy conservation and mass-transit and has become a de-facto mecca for technology with its valley of Silicon being ogled, and “Googled,” from both near and afar. The sanctity of that sureness advanced this week as the future of healthcare, in the form of the Health 2.0 week, stormed the Golden Gates and announced an new era of collaboration, exploration, innovation and wellness.
Never has the world seen such a conflux of disrupters, advocates, patients, technologists, writers, social media experts, investors, wizards, sages, gurus and staunch defenders of the old paradigms in an open, transparent, and international forum. They came to directly address, and begin to change, real and perceived challenges that are present within our existing healthcare system. An eclectic group of savvy cats herded by the indefatigable and prescient founders of the Health 2.0 Conferences, Matthew Holt and Indu Subaiya, gathered to scratch the surface of healthcare’s future, hiss at existing inefficiencies and purr about interoperability with full access to our own data. The legacy providers were very busy, demonstrating surprising nimbleness, or were left licking their wounds in the cat box. 
The rapid and dominant ascendence of the Health 2.0 conference, now a week-long affair, into a major international healthcare event lead San Francisco Mayor Gavin Newsom to declare it “Health 2.0 Week” in San Francisco on Friday. Saturday, cleverly maneuvering to not be outdone by Friday, included a major Health 2.0 Developer’s challenge to create useful healthcare applications while newly accessible government data. This was a clearly overreaching, shattering all boundaries and expectations, rallying the diligent disciples and vibrant visionaries of Health 2.0 technology and relative unknowns, like Google, who hosted the event. We loved the idea, the execution, the attention and the winning apps!  Unfortunately, we did not attended. It was only fitting that the ascendent to the uber-throne of healthcare application coding should be Alan Viars, of Videntity fame, who won the Health 2.0 Developer challenge.
On Wednesday, some attention switched to Kaiser’s Garfield Center in San Leandro for a very well organized and executed “unconference” called HealthCamp SFBay. Two hundred and fifty healthcare change agents converging at a world-class, world renown innovation center for a loosely structured, vibrant adventure into healthcare’s possibilities and potential. Envision a pinball machine of intriguing ideas bouncing around, setting off chain reactions of other remarkable possibilities- some leading to high scores, bright lights and high-fiving, while others spiral down to disappear out of play. A spectacular machine topped with a process as transparent as glass, where attendees may watch events unfolding as spectators, or effortlessly slip into play. A finely tuned mechanism that enable one to modify the future with a slight nudge or bump of an idea, or to abruptly end the play with a “tilt.”  Constructed on four sturdy legs of Healthcare, Technology, People and Collaboration, HealthCamp allows participants to actualize imagination in a supportive exploratory environment to gauge reaction, interest, need and potential of ideas and concepts.

“A bunch of smart cookies, cooking up some smart things” would be an accurate description.
It was now time for the main event, a scheduled two-rounder with heavyweights, lightweights, successful producers and “soon to be, too-ers.” There was hardware, software, vaporware, “some day, somewhere”, everywhere and anywhere. There were common themes and uncommon dreams, free-miums and premiums, open sourced, crowd sourced, and poorly sourced ideas in abundance. Collaborators, instigators, perpetuators, and their haters, were present as well, complaining to high heaven about our “hell”thcare hell. There were prognosticators, with their indicators and their data in tow. Trailblazers with case studies, analysis, white papers and and facts were seen frolicking with dreamers making something, for someone unknown. The were names of Fame centered on stage, many worthy of praise, alternately expecting us to provide all of our data to them, or empowering us to access our information, needed healthcare research and locating healthcare providers. Indu and Matthew did a spectacular job at harnessing the creative chaos and channeling it into a substantive program replete with sex, drugs, rock and roll and, oh yeah, a whole lot of new and actionable information. Attendees were afforded incredible access to organizers, sponsors, presenters and other attendees. Heck, you can even invite Todd Parks to participate in your demo on-stage ;-). 
Let’s call this the pre-amble, if you will. I look forward to summarizing our experiences at the Health 2 conference as soon as possible. Enjoy! And remember, talk health to me, Baby...


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Saturday, August 21, 2010

When Porter Research talks...Kaiser, Mayo, Siemens, Medtronic & YourNurseIsOn.com

A wonderful write-up by Jennifer Dennard for Porter Research entitled "Innovation: The Common Ground in the Healthcare Vendor/Provider Space" that discusses the leaders in healthcare innovation today can be found HERE . 


It explores how healthcare leaders such a Kaiser, Mayo, Siemens, Medtronic and YourNurseIsOn.com are innovating solutions to today's, and tomorrow's, healthcare challenges.


We are proud to be nationally recognized as leaders in healthcare communications innovation by Porter Research and will continue to work with these and other leading healthcare systems to improve their real-time communication abilities.






YourNurseIsOn.com provides real-time, two-way, multi-channel communications capabilities to healthcare organizations nation-wide. Hardware agnostic communications by phone, text and email for effortless shift fulfillment, routine and emergency communication are now a reality.


We put your organization's needs into your providers hands...instantly and collaboratively.




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Monday, August 9, 2010

Innovation, Kaiser's Garfield Center, YourNurseIsOn.com & Human-Centered Design




On August 3, 2010 excitement, enthusiasm and anticipation descended upon Kaiser Permanente’s Sidney R. Garfield Innovation Center in San Leandro, California cleverly disguised as an early morning group of healthcare innovators and leaders. As our invitations read, our group had assembled:
“At the Sidney R. Garfield Innovation Center (Directed by the awesome Jennifer Liebermann), Kaiser Permanente's patients, doctors, nurses, architects and engineers use elements of human-centered design to improve and to innovate physical spaces, technologies and clinical operations in a unique, “movie-set” warehouse. Many of our innovations have been spread throughout Kaiser Permanente as well as to organizations nationally and internationally.”
YourNurseIsOn.com CEO Matthew Browning, RN, and approximately fifty other healthcare leaders, attended the inaugural Innovation Workshop for non-Kaiser employees. Entitled “Innovation and Improvement in Process, Space and Planning” the innovation workshop featured Human-Centered Design principles and explored Kaiser’s methodology for finding and fostering innovation in healthcare. These principles were taught to workshop participants during an intensive “two-day inaugural session that introduces our unique methodology and prototyping capabilities at the Garfield Center led by Kaiser Permanente innovators from our own Innovation Consultancy, Innovation and Advanced Technology and National Facilities departments.” The workshop was further explained as “during this highly interactive session, participants will focus on improving medication safety as a case study and actively prototype new spaces, technologies and processes that improve medication safety.” 
I am happy to say it exceeded my high expectations and proved to be a highly informative, very educational and unquestionably valuable workshop for all of the participants.
Highlights of the program included:
Experiencing first-hand how Kaiser understands their users’ needs and then ideates and prototypes new processes, spaces and technologies
Learning how we can engage end-users (patients, doctors and nurses) and how they can impact the successful spread and sustainability of innovation
Understanding how we can learn from failure and embrace it as part of our culture 
Learning how to build your own Innovation Center and process
Collaborating with other like-minded innovators on real world cases
Through expert instruction, example and interaction we were able to achieve the following learning objectives:
Understanding of human-centered design & collaboration as powerful tools for innovation
  Extrapolating case study learnings to real world problems 
Understanding of different innovation centers and their similarities and differences
Participants were engaged in learning exercises to: identify potential areas for innovation; practice brainstorming techniques to capture possibilities, learn how to group, rank and rate ideas; act out, or “bodystorm’ ideas to clarify utility; and, finally, utilize processes to encourage the adoption  or “spread” of an innovation. These ideas are summed up in the phrase “storming, forming and norming,” and are incredibly effective in facilitating a “fail quickly and cheaply” mindset that is essential to innovation prototyping. Acting out of scenarios using a new idea, product or processes should occur in “low-fidelity” mode to save time, money and effort in the beginning. “Low-fidelity” includes using items like chairs, cardboard and other inexpensive, readily available props to “simulate” the innovation. Using real life humans (our teams) to act out these scenarios in our hastily created low-fidelity simulations allowed us to quickly examine an ideas feasibility and decide to refine it or reject it immediately, or to “fail fast.”  This was an invaluable exercise and allows an organization to quickly and easily decide where it may best use its limited resources.
Everything about this workshop was world-class. We had a diverse group of widely respected professionals as facilitators, teachers, speakers and participants. The Garfield Innovation Center is exemplary setting for an innovative space that is effective and efficient. Extraordinary efforts were taken to ensure a successful program as evidenced by the smooth registration process, the convenient lodging, the delicious catering, the excellent networking event and the obvious preparation of the instructors, facilitators and collateral. Discussions about an “Advanced Innovation Workshop” and a LinkedIn community where innovators and Garfield Center “graduates” could remain in contact and contribute occurred and may lead to amazing things from incredible connected community. 
As a leading healthcare innovation technology company, YourNurseIsOn.com was pleased to attend and participate in Kaiser’s inaugural innovation workshop and looks forward to working with progressive innovators from around the world. We anticipate Kaiser’s continued success in the fostering of innovation and await word of the LinkedIn group and Advanced Programs so we can continue to be involved. We would also like to thank the attendees at this workshop for sharing your wisdom, knowledge and experiences with us all- without you all, it would have been just another seminar...
And finally, a big THANK YOU to the tireless Kaiser crew at the Garfield Innovation Center, Collective Invention’s consultants, KP’s Innovation Consultancy Group, KP’s Innovation & Advanced Technology Group and KP’s National Facilities Group. Individual recognition must be given to Jennifer Liebermann, Christi Zuber, Chris McCarthy, Deanna Konrath, Sherry Fry, W. Scott Heisler and Kent Yoshiwara from Kaiser’s various groups and to Collective Invention’s Erika Gregory, Fiona Hovenden and Arnold Wasserman. Individually you are all awesome and as a group “You ROCK!!.” 


Thank you to all of you for sharing your wisdom, your experiences, your teaching, your friendship and your time.


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Saturday, June 19, 2010

Health 2.0 Goes To Washington- A summary





Health 2.0 goes to Washington was held on June 7, 2010 in Washington, DC at The Ronald Reagan Building and International Trade Center. YourNurseIsOn.com was in attendance along with hundreds of other Health 2.0 companies, entrepreneurs, ePatients, advocates and government officials for this exciting day of events. Once again, I left a Health 2.0 event feeling as though I had learned many things, met some wonderful people and had reinforced our collective vision of quality healthcare that is available for all people.
Our “conference calculus” is always performed before we spend a single dollar of our start-up budget to attend any of the myriad events in the “healthcare space.” As CEO of YourNurseIsOn.com it is my job to constantly introduce our company and it’s instant, 2-way, healthcare staff communications system to potential customers, possible investors, government movers and shakers and the healthcare business media. When performing our “conference calculus” on the various conferences we could attend, I am always impressed that Matthew Holt and Dr. Indu Subaiya’s Health 2.0 conferences rate so highly.
The DC event was my second Health 2.0 event, the first was in San Francisco in October 2009 when YourNurseIsOn.com was selected to present for 3.5 minutes live on-stage to an international audience. The board of directors of YourNurseIsOn.com, including myself, was incredulous that we would even consider buying a plane ticket, a hotel room and flying across the USA to present for a few minutes at a “newer” health conference. However, after speaking with Matthew and Indu, several previous presenters and participants, and much homework, we decided to attend. It was, without a doubt, on of the best business decisions made by our company. During a whirlwind couple of days we met corporate leaders, healthcare investors, fellow entrepreneurs, ePatients with moving stories and hundreds of people figuring out a “better way” to deliver care and participate in our healthcare system.
“Health 2.0 Goes to Washington” was all of that and much more. Connecting with old friends, meeting familiar social media faces in real life, and the magical chaos of sponsors, entreprenuers, patient advocates, ePatients and investors made for a high energy, action packed day. The addition of prominent government officials, who are striving to encourage participation in the future of healthcare design and delivery, added an official “we’ve arrived” feeling to the event. Once again, all the ingredients needed for an action packed day where present and accounted for.
The unofficial kick-off was the Tweetup held Sunday night at Vaviano’s near DuPont Circle in DC. Organized by the ever supportive Cindy Throop (@CindyThroop) and attended by Phil Baumann (@PhilBaumann or @RNChat), Trisha Torrey (@TrishaTorrey), Barbara Ficarra (@BarbaraFicarra), Carlos Rizo (@CarlosRizo), Amy Romano (@midwifeamy), Gilles Frydman (@gfry), Mark Schrimshire (@ekivemark), Francisco Grajales (@CiscoGiii) and several others was a great way to connect, reconnect and kick-off Health 2.0 Goes to Washington.
The next morning, bright and early, registration and breakfast began. I met Carol Torgan (@CTorgan) as she checked me in to the event and we both commented on the excitement in the air for the day’s events. At breakfast, we became reacquainted with old friends and made new ones. I even met the world famous investor Esther Dyson (@edyson) and said a brief “Hello.”  We then headed to the auditorium for the morning’d events which began with an introduction by Matthew Holt (@boltyboy) and Indu Subaiya   (@BlueTopaz) to ONC initiatives by the ever-helpful Wil Yu, Director of Innovation for the ONC’s Health IT program.
Then came the Health 2.0 tools showcase with presentations by Greg Fitzgerald of HealthCentral, Howard Steinberg of dLife, Ellen Baldinelli of ScanAvert, Alexandra Drane of Eliza, Mike Kirkwood of Polka, Matt Parker of DestinationRx and the inimitable Erick Von Schweber with his entertaining SurveyorHEALTH demonstration all moderated by Health 2.0 Accelerator’s Julie Murchinson.
Next up was our panel discussion “The Role of Consumers in Health 2.0” moderated by Jane Sarasohn-Kahn (@healthythinker) and included Linda Harris from the HHS, Carol Diamond of the Markle Foundation, Gordan Norman of Alere, and Trisha Torrey of About.com. It was a lively discussion about the role of consumers in healthcare with great points made by all. And to think, it was only 10 am.
Our coffee break include opportunities to see the Cisco ‘Deep Dive” with Dr. Danny Sands (@DrDannySands) or check out the exhibition hall. The WebEx for Healthcare seemed like a good idea from the Cisco Deep Dive. After this break we returned for the ‘Data drives Decisions” part of the showcase. David Hale from the National Library of Medicine showed us their amazing Pillbox software that can ID medication tablets over the phone. Hugo Stephenson showed us iGuard to notify of recalls (and gave away an Ipad), Mark Walinske explained Boundary Medical and Daniel Palestrant discussed Sermo.
A Todd Park keynote on data liberation lead to a panel discussion with Kenneth Buetow from the National Cancer Institute, Patrick Soon-Shiong the amazing Chairman of Abraxis Health and Josh Sommer of The Chordoma Foundation. All of them had remarkable stories to share and plenty of inspiration to go around. This lead to lunch.
Lunch demonstrated some of the magic that happens at a Health 2.0 event. I was in discussions with a well-known media personality about a story on YourNurseIsOn.com, while being approached to partner with a newer firm that wants to be able to instantly communicate with their customers and, momentarily interrupting both of them, I tried for the third time that day to share what YourNurseIsOn.com is and does with Esther Dyson. As she was hurrrying past to another important meeting, I asked her for a moment of her time to tell her what YourNurseIsOn.com does. Mid-way through her practiced, polite brush-off she suddenly stopped, faced me full-on, squared her shoulders as she squinted her appraisal of me and said, “You’ve got 1 minute.” An entreprenuer’s dream come true! Without hesitation those hundreds and hundreds of repeated 60 second and 90 second “elevator pitches” produced a clear, precise explanation of what YourNurseIsOn.com is and does- We help hospitals and healthcare systems contact and confirm their providers and other staff by 2-way text, phone and email communications- to put the right people in the right place at the right time.  She graciously stated, “it sounds like a great idea” and asked for my card. I gladly provided one, thanked her for her time, and said I’d be in touch and shook her hand “goodbye.” I then returned to my table of my now amazed colleagues, shook hands on exploring the partnership with our new Health 2.0 company friend, agreed to do a piece with my journalist friend and then went back to the auditorium, riding on cloud nine, and proceeded to shake hands and converse with Wil Yu from the ONC. Man!, I love these events :-)
The afternoon was a wonderful blur of new introductions, Dr. Danny Sands, Patrick Soon-Shiong, Jamie Heywood of Patients Like Me, Erik Von Schweber, Ted Eytan (@TedEytan), Regina Holliday (@reginaholliday), Gilles Frydman, David Hale (@lostonroute66), Kevin Walsh (@KWalsh30) and many more. In addition we participated in “Moving the Needle of Innovation Together” a great breakout session hosted by Wil Yu and Julie Murchinson that grouped participants together to try and brainstorm solutions to specific health 2.0 challenges. It was beneficial and enlightening and many of the participants felt we could do a full day session of just this type of problem-solving.
Back to the auditorium for an energetic keynote, the HHS announced the freeing of enormous amounts of HHS data for developers and announced a “Developer’s Challenge” that you can find out more about on the Health 2.0 website. We then had the last panel of the day with Esther Dyson, Chris Schroeder and Wil Yu that clearly summed up the day- Health 2.0’s challenges are our opportunities for business, growth, health and enlightenment. Together we can address this challenge successfully with a combination of technology and common sense.
When I do my “conference calculus” on which events to spend our marketing and education dollars, Health 2.0 events always seem to come out on top. The amazing blend of industry, government, providers, payors, patients and entrepreneurs is unrivaled, unparalleled, and undoubtably worth the time, effort and expense to attend.
To Matthew Holt, Indu Subaiya and the entire Health 2.0 crew and community, Kudos! on another job well done!
YourNurseIsOn.com and myself, Matthew Browning (@matthewbrowning) will see you in San Francisco this October!! Keep up the great work!! 

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Tuesday, May 11, 2010